A county-by-county interactive analysis of inflation-adjusted wages

Wisconsin is split.

A county-by-county analysis shows that while some residents are seeing real growth in their wages — 12% in Lafayette County, for instance, between 2019 and 2023 — others are falling behind the rise in prices.

For an increasing number of families in places such as Waukesha County — where inflation-adjusted wages are down almost 2.6% over the same period of time — that means there is no longer enough to put food on the table.

At first glance, wage growth in Wisconsin might appear strong. The change in average weekly private-sector wages from 2019 to 2023 was 21.6%, according to figures released by the Bureau of Labor Statistics. The statewide average was $972 per week in 2019 and rose to $1,182 by 2023.

But the high inflation that followed the pandemic has eroded much of those increases. The CPI-urban price index, a measure of inflation, grew 19.1% over the same period. Inflation-adjusted real wage growth in Wisconsin, which measures the change in how much one’s wages actually can buy, was only about 2.1% over that four-year period.

In other words, real wages have been almost flat over the past four years. Accounting for inflation, today’s weekly wages are worth about $993 in 2019 dollars.

Moreover, wage growth was not distributed evenly across the state. Some counties saw real wages grow faster than the statewide average, but others are falling behind the rise in prices.

The interactive map at the top of this story shows how real wages have changed across the state. Wages grew faster than the price level in counties depicted in red but fell behind prices in counties depicted in blue.

A total of 15 counties experienced a decline in real wages over the pandemic.

Jackson County fared the worst. Wages nominally increased from $858 to $943 per week, but when inflation is accounted for, real wages actually decreased by 7.7%.

Waukesha County was also among those where wages fell behind inflation. There, real wages decreased about 2.6%. That decrease in purchasing power has put working families in a difficult position.

Waukesha Food Pantry Executive Director Lindsay Johnson told the Badger Institute that since the pandemic, they’ve seen a steady increase in the number of clients making weekly visits. The total number of visits increased 68.7% from 56,268 in 2019 to 94,943 in 2023.

And in terms of visits per week, 2024 is shaping up to be even higher. The pantry saw about 1,825 visits per week in 2023. This year, that number has increased to about 1,916, based on year-to-date numbers.

“For a lot of our clients, it’s not just food inflation, it’s all inflation,” Johnson said. Clients often told her that their rent had increased or that medical expenses were too high, forcing them to look for food assistance. Increasing food costs are “just one more thing.”

Johnson said that for many families, the food pantry was “becoming part of their food plan.”

“A lot of our adult clients are working adults who aren’t making enough to feed their families,” Johnson said.

According to Johnson, the pantry sees as many as seven or eight new families enrolling every day. There’s also been an uptick in the number of larger families seeking assistance.

But it isn’t just working families: Johnson said that the increasing cost of food was also making it harder for the pantry to meet the needs of their clients.

“Our dollars aren’t going as far as they used to,” she told the Badger Institute. “We’re stuck.”

In 2019, the pantry made about $95,000 in food purchases. That number more than tripled to $293,500 in 2023. 

For another seven counties, inflation-adjusted wages remained essentially constant, with less than 1% wage growth, including in Rock and Racine counties.

A total of 33 counties fared better than the state average, with real wage growth greater than 2.1%. Price, Vilas and Lafayette counties experienced 7.5%, 8.8% and 12.3% increases in real wages, respectively.

By far, the county with the most growth was Menominee. The county, which is coterminous with the Menominee Indian Reservation, saw wages go from $299 in 2019 to $688 in 2023. After accounting for inflation, real wages were still up 93% over the four-year period.

Wyatt Eichholz is the Policy and Legislative Associate of the Badger Institute. Any use or reproduction of Badger Institute articles or photographs requires prior written permission. To request permission to post articles on a website or print copies for distribution, contact Badger Institute President Mike Nichols at mike@badgerinstitute.org or 262-389-8239.

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The underlying data

County 2019 wages 2023 wages 2023 real wages Real change 
Adams County 690 769 646 -6.41% 
Ashland County 784 933 783 -0.07% 
Barron County 762 904 759 -0.38% 
Bayfield County 658 785 659 0.18% 
Brown County 993 1,179 990 -0.30% 
Buffalo County 761 923 775 1.85% 
Burnett County 681 843 708 3.95% 
Calumet County 775 980 823 6.18% 
Chippewa County 804 982 825 2.56% 
Clark County 772 971 815 5.62% 
Columbia County 806 990 831 3.14% 
Crawford County 701 824 692 -1.29% 
Dane County 1,120 1,370 1150 2.72% 
Dodge County 904 1,107 930 2.83% 
Door County 682 853 716 5.03% 
Douglas County 789 1,005 844 6.96% 
Dunn County 800 974 818 2.24% 
Eau Claire County 899 1,081 908 0.97% 
Florence County 520 577 485 -6.82% 
Fond du Lac County 904 1,101 925 2.27% 
Forest County 602 689 579 -3.89% 
Grant County 710 846 710 0.06% 
Green County 810 980 823 1.60% 
Green Lake County 775 940 789 1.85% 
Iowa County 889 1,032 867 -2.52% 
Iron County 571 707 594 3.97% 
Jackson County 858 943 792 -7.71% 
Jefferson County 810 991 832 2.74% 
Juneau County 754 922 774 2.68% 
Kenosha County 852 1,075 903 5.95% 
Kewaunee County 779 921 773 -0.72% 
La Crosse County 884 1,085 911 3.07% 
Lafayette County 712 952 799 12.28% 
Langlade County 693 849 713 2.87% 
Lincoln County 797 959 805 1.04% 
Manitowoc County 831 1,002 841 1.25% 
Marathon County 920 1,104 927 0.77% 
Marinette County 827 1,002 841 1.74% 
Marquette County 758 856 719 -5.17% 
Menominee County 299 688 578 93.22% 
Milwaukee County 1,057 1,276 1071 1.37% 
Monroe County 785 954 801 2.05% 
Oconto County 692 872 732 5.81% 
Oneida County 798 999 839 5.12% 
Outagamie County 955 1,156 971 1.65% 
Ozaukee County 936 1,126 946 1.02% 
Pepin County 777 973 817 5.15% 
Pierce County 695 868 729 4.87% 
Polk County 739 907 762 3.06% 
Portage County 871 1,059 889 2.10% 
Price County 753 964 809 7.50% 
Racine County 940 1,126 946 0.59% 
Richland County 729 897 753 3.32% 
Rock County 925 1,107 930 0.49% 
Rusk County 706 893 750 6.21% 
St. Croix County 841 1,058 888 5.64% 
Sauk County 775 938 788 1.63% 
Sawyer County 706 895 752 6.45% 
Shawano County 668 832 699 4.59% 
Sheboygan County 981 1,179 990 0.92% 
Taylor County 773 930 781 1.03% 
Trempealeau County 837 970 815 -2.68% 
Vernon County 719 900 756 5.11% 
Vilas County 629 815 684 8.80% 
Walworth County 751 936 786 4.66% 
Washburn County 677 816 685 1.21% 
Washington County 905 1,098 922 1.88% 
Waukesha County 1,131 1,312 1102 -2.59% 
Waupaca County 755 917 770 1.99% 
Waushara County 671 787 661 -1.51% 
Winnebago County 1,057 1,184 994 -5.94% 
Wood County 893 1,077 904 1.27% 
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